Erwin is Head of SEO & Analytics. Also a dad and official speaker. He is also responsible for the Expand Online teams SEO and Analytics. In addition, he is engaged in SEO campaigns aimed at better searchability in Google’s organic search results and other search engines. Erwin has studied Business Informatics at Hogeschool InHolland. After that Erwin worked as a consultant at BuysideResources Executive Search & Strategic Advisory. In addition, Erwin was Freelance Internet Consultant.